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May 3rd, 2013
Jawbone acquires BodyMedia for over $100 million to give it an edge in wearable health tracking
It was just about two months ago that Jawbone snapped up mobile health startup Massive Health, and now the company has acquired an even more prominent player in the health monitoring space.
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Jawbone has just announced that it will acquire Pittsburgh, PA-based BodyMedia, a maker of wearable health tracking devices —the company wouldn’t comment on how much it paid for BodyMedia, but reliable sources close to the deal said the figure was “north of $100 million”.

Jawbone is a curious company in that it builds products and experiences for two largely unrelated markets: audio and fitness. With this latest acquisition on the books you can’t be blamed for thinking that the company is starting to focus more on one side of its business than the other, but CEO Hosain Rahman maintains that Jawbone isn’t going to become a strictly fitness-focused company.

“Audio will definitely not fall by the wayside,” he said in an interview with TechCrunch. “We love it deeply.”

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